Why do we use Google Analytics

Google Analytics is a free platform for website traffic analytics.

Google Analytics is one of the most useful tools for a website because the data it collects answers critical questions such as:

  • How did someone find my website? Did they find it through a search engine (Google, Yahoo, Bing, etc.)? If they found it through a search engine, what keywords did they use? At what point on my website did they enter? On the homepage? On the profile? On the contact page?
  • Did they find the website from an ad on another website? How many visitors came from that specific ad? Is it worth renewing the paid ad?
  • How long did they stay on my website? Which subpages did they visit? Where did they leave my website from?
  • From which part of the world did they enter? From Greece? If so, which city? Have they visited my website before?

Statistical analysis of websites is essential for every website, which is why at Reweb, with every website, we create a free Google Analytics account for you.

In the SEO website packages, Reweb analyzes every little movement on your website with the goal of continuous improvement and increasing its traffic.